Top Tips for Opening your E-Commerce Store [Webinar]


Samantha Mehra

June 22, 2020

Whether you’re looking to boost sales, lower cart abandonment, or attract more Millennial and Gen Z audiences, there is no time like the present to get your business e-commerce-ready.

Expanding your business to include both online and brick and mortar locales is essential in 2020 and beyond, as this reflects the needs and expectations of customers in North America who seek the convenience of shopping from the comfort of their homes, and who are also balancing their budgets.

But how do you get started with expanding your online presence with an online store? PayBright recently teamed up with LightSpeed to answer this question with their new webinar, eCom 101: Opening your online store. This video equips retailers with the essentials of building a strong e-commerce business with a modern checkout process, and in less than half an hour.

In this webinar, experts from LightSpeed and PayBright walk you through how to get your products and services moving online; how to set up shipping; how to offer flexible payment options to customers; and other best practices for opening your digital doors.

“There are two trends retailers need to address as we navigate this pandemic: the shift in consumer demand to online channels, and affordability being a key component of buying,” says Arthur Brown, National Sales Director at PayBright. “Lightspeed has made it so simple for retailers to start an online store, and they’ve made it even simpler to activate PayBright to help more Canadians get what they need now, while giving them the flexibility to pay over time.”

Webinar Details: e-Com 101: Opening your online store


  • Cameron Nixon, Sales Engineer, LightSpeed
  • Arthur Brown: National Sales Director, PayBright


  • Adding products, categories, and item descriptions
  • Setting up shipping options and ironing out logistics
  • Offering different payment options for an improved customer experience

To learn more about about POS and eCommerce systems, visit

To learn more about PayBright’s flexible instalment payment plans, visit

This article is provided for informational purposes only. It is not an exhaustive review of this topic. The content is not financial or investment advice. No professional relationship of any kind is formed between you and PayBright. While we have obtained or compiled this information from sources we believe to be reliable, we cannot and do not guarantee its accuracy. We recommend that you consult your personal finance professional before taking any action related to this information. PayBright is a provider of Buy Now, Pay Later (BNPL) solutions. BNPL providers offer plans with a variety of terms and conditions, including interest rates, fees, and penalties, and have different standards for qualifying for loans. Laws and regulations governing BNPL providers vary by jurisdiction. We recommend that you compare and contrast plans, read the fine print, and conduct detailed research into any BNPL provider before using their services.

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Samantha Mehra

Senior Content Manager

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